The AI revolution in financial services is here. Both traditional AI and generative AI offer a wide range of use cases for financial institutions — from enhanced fraud prevention to streamlined operations. However, one of the most significant opportunities lies in the impact these technologies can have on customer experience.
In a time when customer expectations are higher than ever, AI technologies enable banks to provide tailored, hyper-personalized experiences to their customers. This improves customer satisfaction, extends the customer lifecycle, and increases overall revenue.
Yet, achieving the front-office benefits of hyper-personalization isn’t possible without addressing the back office. How can financial institutions reduce their reliance on legacy systems to fully leverage the potential of AI? Application modernization is critical for becoming agile enough to deliver tailored customer experiences and adapt to an increasingly dynamic market. So, how can banks modernize effectively without disrupting operations?
Watch this on-demand webinar, hosted by Finextra in collaboration with MongoDB and Microsoft, and hear from a panel of industry experts. They’ll discuss how financial institutions can deliver hyper-personalized services by leveraging AI and implementing smart application modernization strategies.
