By building smarter apps and increasing the speed of business insights, you can out-innovate your competitors and improve efficiency.

But doing this means you can no longer rely only on copying data out of your operational systems into separate analytics stores. That's because moving data takes too much time.

Instead, analytics processing has to be “shifted left” to the source of your data – to the applications themselves. We call this shift application-driven analytics.

MongoDB Atlas makes it easy to bring analytics into your applications. It unifies the core data services needed to bridge the traditional divide between transactional and analytical workloads in an elegant and integrated data architecture.