One Domain for GIANT Ideas: An Update to MongoDB Web Properties for an Improved User Experience
May 5, 2016
Today we are consolidating our two main web domains - mongodb.com and mongodb.org - into a single domain in order to enhance our user experience.
Our two domains serve millions of unique visitors per month. However, we found having two domains created a counter-intuitive user experience for visitors. Community members and customers often ask why we had two domains for the same company and solutions. Users who naturally came to one site would be unaware that the other existed. In addition, our rich content, which lived across domains, often ended up competing in SEO, making it difficult for our visitors to find what they were looking for. As we added new web properties, like Cloud Manager, WiredTiger and MongoDB University, it became more challenging for us to create an integrated experience for our visitors and customers across the two domains.
Merging the domains is a natural evolution. We think this change will create a more intuitive navigation and browsing experience for our community and our customers. We hope to solidify a consistent introduction to MongoDB for all visitors, whether they are a developer looking to download for the first time, a database admin looking to maintain their mission critical app in production, or a CIO looking to innovate and cut costs by researching database solutions. By simplifying the discovery of content for those browsing the site, we think our users will accelerate their ideas and companies. MongoDB.com will be the launchpad for GIANT ideas.
We believe this new approach provides a more modern, consistent and intuitive web experience. If you have feedback on our website, please feel free to post in the comments of this blog.
About the Author - Meagen Eisenberg
Meagen Eisenberg is CMO of MongoDB. She brings more than 20 years of experience in the high-tech industry to her role at MongoDB. She has been recognized as one of the Top 50 most retweeted by mid-sized marketers according to AdWeek and one of the Top 25 B2B Marketing Influencers according to InsideView. In 2014, she won the Marketers that Matter award. Additionally, she won the SuperNova Award in Matrix Commerce from Constellation Research in 2012 and the Marketing Visionary Markie award within the marketing automation field in 2011. Meagen advises for several tech startups and before joining MongoDB, she was the Vice President of Customer Marketing and Demand Generation at DocuSign. She also held previous positions with ArcSight, an HP Company, TRIRIGA (acquired by IBM), Postini (acquired by Google) and IBM. Meagen has an MBA with a focus on marketing and strategy from Yale School of Management and holds a B.S. in MIS with a minor in CSC from California Polytechnic University at San Luis Obispo.