May 22, 2014
In order to meet the needs of the digitally-oriented consumer, retailers need to offer personalized service in real-time. By embracing mobile to deliver an integrated experience to customers, retailers can open new business opportunities.
Yet, for many traditional retailers, providing a seamless experience across mobile and other channels presents challenges due to the limitations of legacy technology infrastructure and the ability to act in ‘real-time’. However, a new class of database technology is emerging that enables retailers to support new business requirements, improve customer experience and reduce cost. In the next session of webinar series - Omni-Channel Retailing: One-Step-at a Time you will learn why more and more retailers and ecommerce players are turning to MongoDB as a choice for their mobile platforms. Based on existing customers you will learn:
- How to meet the consumer where she is, whenever she wants - know where she is using geo-spatial services
- Engage with her and provide a ‘real-time’ experience, tailored to her expectations - check-her in or ‘check-her out’ at the POS and provide the latest update
- Deliver the most up-to-date information to your associates so they are empowered to serve the consumer when she engages with your brand - deliver the latest inventory information via mobile app to your employee
In this discussion, you learn the latest in business techniques and how you can take advantage of MongoDB to deliver another piece of Omni-channel imperative - meeting your customer - at her convenience.
Additionally, to learn more about new retail challenges and how MongoDB addresses them, download the white paper below: